One-in-five Bloggers describe themselves as “self-employed”. How many of these bloggers receive undisclosed compensation from corporations that cause a potential conflict of interest? Look up your favorite Blogs to see how they score on BlogDog’s Trust Scale.
According to the research, 13% of bloggers describe themselves as "entrepreneurs" (paid by companies for their posts) while an additional 8% were full-time corporate employees posting on behalf of their employers. Another 13% of bloggers report that they write to "earn extra income on the side". (This means that at least one-third of all bloggers may be posting "paid for" content!) The majority of the bloggers (61%) are hobbyists who post less frequently than daily. Just 5% characterize themselves as bonafide, professional, full-time bloggers.(Technorati)
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