Some blogs take no corporate support in any form. Some are written by corporate employees. Others could potentially be receiving plenty of free samples or advertising support, but at the same time remain completely unbiased about products and services in the recommendations they post. Still others write what they are told. You need to know which type of blog you are trusting for advice. Find out
One-in-five Bloggers describe themselves as “self-employed”. How many of these bloggers receive undisclosed compensation from corporations that cause a potential conflict of interest? Look up your favorite Blogs to see how they score on BlogDog’s Trust Scale.
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